Manulife uses cookies to personalize your experience, analyze site traffic and serve targeted ads. Learn more about your privacy options.

View more

Manulife uses cookies to personalize your experience, analyze site traffic and serve targeted ads. Learn more about your privacy options.

View more
Skip to main content Skip to notification content
Back

Our story

Our mission

We are working hard to not only change ourselves, but to reshape our industry.
  

Manulife Financial Corporation is a leading international financial services provider that helps people make their decisions easier and lives better. With our global headquarters in Toronto, Canada, we provide financial advice and insurance, operating as Manulife across Canada, Asia, and Europe, and primarily as John Hancock in the United States. Through Manulife Investment Management, the global brand for our global wealth and asset management segment, we serve individuals, institutions and retirement plan members worldwide. At the end of 2023, we had more than 38,000 employees, over 98,000 agents, and thousands of distribution partners, serving over 35 million customers. We trade as ‘MFC’ on the Toronto, New York, and the Philippine stock exchanges, and under ‘945’ in Hong Kong.  

 

New business value of $2.3B, up 10% compared to 2022

More than 38,000 employees serving ~35 million customers worldwide.

$5.1 billion in net income attributed to shareholders in 2023

Our mission and strategic priorities

 

We are working hard to not only change ourselves, but to reshape our industry. Our Mission is to make decisions easier and our customers' lives better. Our five Strategic Priorities define our focus, and our strong track record as a trusted financial services provider has set us up for a successful future.

To achieve our Mission, we set out our five key areas of focus, narrowing our priorities to those that will strongly position us to transform Manulife into a digital, customer-centric market leader, creating significant value for our customers, employees, and shareholders:

We are actively managing our capital to ensure we can deliver the best returns and cash generation possible, while reducing risk and volatility.

We are getting our cost structure into fighting shape and simplifying and digitizing our processes to position us for efficient growth.

We are accelerating growth in our highest potential businesses, including Asia, Global WAM, global behavioural insurance, and group benefits in Canada. 

We are putting customers first and improving how our customers interact with us to ensure we exceed their expectations and we are using digitization and innovation to do so. 

Fostering a culture that is inclusive, engages every employee, and makes our company a compelling place for talented people to join and build their careers is foundational to the success of our transformation.